E: jennyababcock@gmail.com T: 407-790-9495

W: jennyababcock.com L: linkedin.com/in/jennyababcock

EXPERIENCE

Communications & Marketing Specialist, 90.7 WMFE, 11/2015-present

• Manage all marketing and communications for Orlando’s public radio station, with more than 200,000 listeners each week

Assistant Editor, Professional Artist, 11/2012-11/2015

• Manage production of a national magazine with bimonthly circulation of 20,000 as the only full-time editorial employee
• Run ProfessionalArtistMag.com, served on redesign team in 2012 and 2015
• Create and manage email marketing campaigns and lists
• Create and implement social media strategy, including Facebook, Twitter, Google+, LinkedIn, Pinterest and Instagram
• Develop marketing and advertising campaigns, writing ad copy, editing and creating content in Adobe InDesign, PhotoShop, Acrobat, MailChimp and SurveyMonkey
• Edit and write stories for the magazine and website using AP style
• Run an e-commerce shop and classifieds system, and manage quarterly contests
• Developed and run the internship program, mentoring one to two students per semester
• Track and analyze monthly trends in our digital products using Microsoft Excel and Google Analytics
• Plan and attend two annual conferences

Managing Editor, Community Media Holdings, 1/2008-11/2012

• Hired in 2008 as a reporter/copy editor and promoted to managing editor a year later
• Managed production for three community-based publications — Winter Park-Maitland Observer and Seminole Voice newspapers and Baldwin Park Living magazine
• Maintained a monthly freelance budget, assigning stories to freelance writers

EDUCATION

Master’s in Business Administration, 1/2012-5/2014

• University of Central Florida Lockstep MBA program
• 3.4 GPA

Bachelor’s of science, journalism, 8/2003-12/2007

• University of Central Florida Nicholson School of Communication
• 3.8 GPA, cum laude
• Minor in English: creative writing

INTERNSHIPS

News editor, staff writer, copy editor, Central Florida Future, 5/2006-12/2007

• Managed production of the Variety and News sections of the University of Central Florida student newspaper, published three times a week by the Gannett Company.
• Hosted writers meetings
• Assigned stories
• Copy edited, reported and wrote news on deadline
• Decided placement of stories and photos in layout

Reporting intern, Orlando Business Journal, 12/2006-5/2007

• Researched, reported and wrote business stories for the weekly business newspaper based in downtown Orlando
• Contributed to OBJ’s monthly supplement Executive Living

SKILLS

• Creative
• Self-starter
• Innovator
• Exceptional writer and editor
• Organized
• Team player
• Disciplined
• Multi-tasker
• Professional
• Positive
• Sense of humor
• Big picture thinker
• Financial manager

References available upon request